New Enhancements for IGY Anchor Club
FORT LAUDERDALE, FL – Island Global Yachting (IGY) has expanded its customer loyalty program to include a point-accruement system to increase incentives for captains who use the company’s luxury marinas and services.
The program, called the IGY Anchor Club, continues to reward captains of yachts over 80 feet, but it has been redesigned to further benefit captains for choosing an IGY destination. A point-accruement system allows the member to redeem points for electronics, fine jewelry, home and outdoor gear, travel opportunities, and products and services for vessels.
Captains gain automatic membership when they dock at any IGY destination or when they register online. The only program of its kind within the yachting industry, the IGY Anchor Club now has a custom website through which captains may register, browse a catalog and keep up with the latest captain and crew events .
The official launch of the expanded program took place at the Dockwalk Party for captains and crew during the Miami International Boat Show, on February 18th.
IGY offers a global collection of world-class marinas. Founded in 2005, IGY focuses on acquiring, managing and servicing luxury yacht marinas and boating lifestyle destinations.
Headquartered in Fort Lauderdale, FL, IGY has offices in New York and St. Thomas, U.S. Virgin Islands. The company has a collection of 10 marinas in the Caribbean and the Americans, catering to a variety of vessels, including sportfishers, cruisers, sailing and motor yachts, as well as being home ports for some of the world’s largest megayachts.
